Lumitec - Jared Braverman Design Portfolio

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Advertising Design, Catalogs, Email Design, Graphic Design, Web Design

I worked on a variety of advertising campaigns for lumitec, which is an “extreme environment lighting” manufacturer. One of the largest campaigns I developed while working with Lumitec was for Port Supply, a marine products reseller. The budget for the campaign exceeded $100k, and took almost 4 months to complete ($40k of which was paid for an advertising package consisting of digital sell sheets, email blasts, magazine ads, and conference calls to the entire Port supply team). In addition, we organized a sales contest “Big Sharks Belong in the Bahamas,” which sent the winning sales team to the Bahamas. I designed all the marketing collateral for this (invitation collateral package with custom logo, fishing tackle box for the collateral material, and invitation). I also designed a training portal with training videos that are tracked, and a collection of marketing resources.